Its easy to rank if you focus on tracking initiatives

Many people still use Google keyword planner for SEO keyword research, I personally don't depend only on keyword planner for keyword research for SEO. The method of integrating semantic search signals has huge implications about how we approach our SEO strategies. The evidence shows that people who are least active …

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I urge you to think about html

For example, in the Mac's Safari browser, you can choose Develop =>? Search engines really like links to your site, and having links to your site is often the best way to get into the search engines. If you are looking to get a full-head makeover we would recommend Lucy Hall …

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Indicate the header in an HTML document by using rankings

This often has the opposite effect as it makes the content less readable for your viewers and Google is known to punish websites which employ this tactic. I like to use my keywords in the description tag twice -yes, two times. Apparently Glow Green Ltd is a company that can …

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Want a thriving business? Focus on link exchanges

You can achieve this by playing with headlines, bolded texts, internal table of contents, ordered or unordered lists of elements, etc. Google's algorithms try to mimic the decisions of real people. The better your links work with real people, the better the links will work with Google's algorithms. A treasure …

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Things about gateway sites you have to experience yourself

Social media increase your exposure, which is great for your brand and also your link building efforts. It's reasonable to consider this as a factor, but it strays into "deadly sin" territory when you start using the number of links as the sole determining factor for your decision, or as …

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Want a thriving business? Focus on SEO

If the text color is too pale, or too small, it makes the page difficult to read. Keyword research is one of the most important part of SEO process, unless you don't know what people are searching on internet and what information they are looking for, it's almost impossible to …

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Adopt a customer centric view of metrics

That's an SEM (Search Engine Marketing) strategy where your posts will come up as "ads". The history of your domain, the strength of your titles and descriptions, and the navigation structure all play small roles. An event that uses projection mapping can amazing and delightful vehicle for the ROI-justifying value …

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A measure of quality based on 302 found

After you've been able to fully resolve the issue, your rankings should be restored to their former glory as soon as the index updates. This sneaky form of copyright infringement is known as "spun content" and has flooded the internet with a sea of low-quality pages existing solely to drive …

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Let's talk about blogs

(Screaming Frog SEO Spider is the best helper!) Neither the user nor the search engine likes malfunctioning links. The main thing to keep in mind when using social media to promote your business is to always be genuinely helpful. The world of SEO has seen some dramatic revolutions over the …

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Be mindful of keywords

Google hasn't spilled all its secrets regarding how it gauges domain authority; but it's reasonable to assume that authority is determined based on each individual page, not the entire site or domain as a whole. A list compiled of the most useful and relevant information about an individual topic. Life …

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The tightening up of white hat SEO

Remember that it has to be both: a good content won't bring value unless people are aware about its existence, and no matter how heavy the promotion is, it won't gain traction is the content is simply bad. There's only so much you can do yourself, even if you create …

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The Major Elements of Planning

Marketing experts utilize three models of the information search process: attitudes, values, and cognitive mapping. Link quantity also matters for your individual pages, since you'll need to focus on both domain authority and page authority. One of the best hairdressers in the UK, Lucy Hall is offering styling advice. If …

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Add analytics tracking to your site

This shows that site speed is not only important to the search engines but also the search engine users who may decide not to return to your site if it takes too long to load. Potential conversions: Crafting a well-written meta description that is closely related to the topic of …

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How Google treats dynamic pages when indexing your site

Although Google's search results are provided at a page level, Google also likes to have a sense of what role a page plays in the bigger picture of the site. Even if having a website is not absolutely necessary, it is a really strong strategy to help build your ranking …

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A measure of quality based on external link

Now, any unnatural use of keywords can be detected-so keep your selected keywords to a minimum and focus on quality content. Very often, a quick reaction can mean the difference between success and failure. On the Internet, it is pretty similar. It is extremely important to be aware of your …

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Cracking the link research code

As such, few businesses know what content they need to include in order to attract online traffic to their website instead of their competitors. The increasing dominance of visual content online has brought with it new opportunities for increasing a site's search traffic by optimizing videos and images. Why do …

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Interesting facts I bet you never knew about scraping

If you're developing multiple new posts for your blog a week, you'll have multiple opportunities to optimize for new keywords, new pages with new title tag and meta description opportunities, and of course, plenty of body copy where you can include your keywords at a natural pace. Many times, content …

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You need a clear strategy on your most profitable keywords

Widely regarded as the next step in the evolution of search engines, semantic search has increasingly become a focus for Google and Bing, prompting intense discussion in the marketing community about the business implications. More often than not, users tend to include modifiers such as '2018', 'best', 'review', 'top', 'guide' …

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Who else wants to be successful with inbound links

Always remember that in the SEO world top ranking is equivalent to more organic traffic on your web page which further means more probability of potential customers. Hence, linking to other sites is helpful for SEO as long as you are linking to high-quality and relevant pages. A local park …

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Evoke positive feelings

Stay above the fold. When consumers are asked to identify brands that quickly come to mind from a product category, one or two particular brands are nearly always mentioned. In the end, Google probably has signals for how it answers these two questions, but the real answers are probably only …

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I urge you to think about keywords

Understanding which ranking factors are relevant to your industry is key to becoming an authoritative domain - especially in the competitive industries of e-commerce, finance and health. Websites designed for a desktop computer will not load properly on a mobile device or tablet. Google "crawls" billions of pages, both new and …

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Pay particular attention to LSI when performing an audit

When you incorporate real SEO into your website, you've made a conscious decision to plant a seed, nurture that seed, and help it grow over time. This long-term strategy and efforts produce high-quality results that continue to produce results year and year. Link building isn't something you try for a …

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Take care when dealing with googlebot crawlers

Which articles and posts get the most clicks? Not surprisingly, posts containing countdowns and Top 10 lists are heavily clicked. Not only do they get an enormous wave of traffic when first launched, but they'll continue to attract traffic for months and even years later. At the outset you should …

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How to focus on SERPs

Now, Google and other major search engines are keeping a closer watch on who's paying attention to the new SEO game. When the company successfully achieves such a position, it can gain a strong competitive advantage. In the meantime, citations continue to have obvious practical value as business assets, which …

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Super-easy ways to learn everything about analysis

Companies should consider how other reputable sources cover the chosen topic and related words that co-occur around that topic. However, if you can't find your way onto a publisher's site, which is usually the case, then this option is closed for you. Any content management system should allow you to …

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Discover the connection between user experience SERPs

Every search engine was built with a different system with unique preferences and features, making each of them beneficial in their own way. But they all have two major functions: they index content and turn over relevant results when a search is processed. While different search engines use slightly different …

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Myths and misconceptions about sitemaps

Have you ever seen that button in Gmail that marks emails as spam? Don't let technology fool you into abandoning hard-won knowledge of your business, your target markets, or how to appeal to them. Mobile users don't like to wait for websites to load, even more so than desktop users …

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